PACKAGING DESIGN

In today’s competitive retail landscape, standing out on the shelf is more crucial than ever. At Modus Marketing Group, we’re packaging design veterans who understand the intricacies of the retail environment. We’ve partnered with countless retailers to navigate their specifications and secure prime shelf space for our clients’ products. We don’t just design beautiful packaging – we craft strategic solutions that resonate with consumers and get your brand noticed by retailers, ultimately propelling your product onto store shelves and into the hands of your target audience.

Packaging that Sells: Powerful Packaging Design Solutions

  • STRATEGIC PLANNING & RESEARCH
    Our team will work with you to understand your brand identity, target audience, product positioning, and marketing goals. We will conduct market research to analyze competitor packaging trends, consumer preferences in your industry, and relevant industry regulations.

  • CONCEPT & DEVELOPMENT
    Through a collaborative brainstorming process, we explore visual styles, functionalities, and materials that bring your brand and target audience together in a unique and creative design.
  • STRUCTURAL DESIGN
    Our skilled designers craft packaging structures that perfectly fit your product, ensuring easy stacking, user-friendly handling, and seamless integration into any retail environment.

Our Work

Ambassador Organics

Nature’s Hand

Go-Nola

Enjoy Life Foods

Kim & Scott’s Pretzels

“Our new graphic theme has strongly unified our literature, advertising, and packaging, which has established a professional and consistent “look” for BioWorks. It has helped reinforce our brand and positioning in the marketplace.”

Tamara Brister, BioWorks

“Modus has helped us on projects that were not only affordable, but they were done on time and the quality of work was first-rate. As Director of Marketing, my job is to promote and protect the Label-Aire brand. Modus allows me to do that without the big agency hassle.”

William Claproth, Label-Aire

“Bright, Capable, Timely. Modus Marketing Group is highly skilled and an excellent source in executing the demanding standards expected of us. Very happy we found them.”

Michael Barnes, President, Marketing Structures & Communications

“Our new logo, identity, message and graphic theme Modus Marketing helped us develop and execute has really created a strong, consistent brand to represent our new company name and vision with.  It’s a brand that is now easily identifiable, recognizable, and very professional.”

Audra Sybert, Fox Valley Repertory

“Brian is creative and driven. He is original in thought and deed. He pours his soul into every project. He is committed to helping a client achieve. Hire him, he will make a difference.”

Kevin Lampe, Executive Vice-President, Kurth Lampe

“I was dragged kicking and screaming into the 21st Century by Modus Marketing Group, who were advocates for a social media program. With limited resources, they generated awareness for our company and built a community of loyal “friends in cyberspace”. I appreciate their persistence!”

Ambassador Carol Mosely Braun, Ambassador Organics

“Modus Marketing Group has a creative approach to projects by developing real world solutions that get results. Their attention to client needs is matched by their easy going personality and can do attitude. Brian has been a true pleasure to work with and I would highly recommend him under any circumstances.”

Dave Linderman, Core Design Group